B.O. update: ‘K.S.K.H.H.’ has a super cool start

KYAA SUPER KOOL HAIN HUM lived up to its title as it embarked upon a super cool start everywhere. The terrific promotions and the smart marketing of this new installment of KYAA KOOL HAIN HUM drew its target audience [the youth] in hordes in the morning and noon shows at multiplexes as well as single screens. The average occupancy was 65% to 75% at several screens [at places, much better]. With an energetic start on hand, KYAA SUPER KOOL HAIN HUM is expected to collect a fat total over its weekend.

KYAA SUPER KOOL HAIN HUM has been timed during the holy month of Ramadan. Despite a chunk of the movie-going audience staying away from theatres, the super energetic start of KYAA SUPER KOOL HAIN HUM has brought cheer to the industry that's witnessing an upswing in business in July [BOL BACHCHAN, COCKTAIL, THE DARK KNIGHT RISES and now, the lively start of KYAA SUPER KOOL HAIN HUM].

Play the video below to check out the audience reaction to "Kyaa Super Kool Hain Hum"