Box Office: Economics of Akshay Kumar’s Rustom – Why it is a major winner already

Akshay Kumar's Rustom is already a big winner at the Box Office. Here is why:

· Cost of Production: 26 crore (this doesn't include Akshay Kumar's fee)

· P&A: 14 crore

Total costs: 40 crore

Recovery:

· Satellite: 30 crore

· Overseas: 10 crore

· Music: 7 crore

Total recovery (without theatrical): 47 crore

Further to this, everything that the film earns from Indian theatrical basically brings in profits for all involved with the film (producers, distributors). While a major chunk of these profits constitute the remuneration of Akshay Kumar, the film is still a win-win situation for all.

Some smart economical filmmaking here!